Implicit Consumer Animosity: A Primary Validation

	Implicit Consumer Animosity: A Primary Validation
	Cai, Huajian1 ; Fang, Xiang 4; Yang, Zhilin 2; Song, Hairong 3; Cai, HJ (reprint author), Chinese Acad Sci, Inst Psychol, Key Lab Behav Sci, 4A Datun Rd, Beijing 100101, Peoples R China.
心理所单位排序	1
摘要	The present study validated implicit animosity as a unique determinant of consumer behavior in the context of Chinese animosity toward Japan. The Implicit Association Test (IAT) was employed to measure implicit Chinese animosity toward Japan. The results showed that (a) implicit animosity was distinct from consumer ethnocentrism; (b) implicit animosity was significantly correlated with war animosity, but not with economic animosity; and (c) implicit animosity exerted negative impacts on purchase intention, independent of explicit animosity, consumer ethnocentrism, and product judgment. Taken together, these findings provide initial evidence of discriminant, convergent, and predictive validity for implicit animosity, highlighting the importance of taking implicit animosity into account in future animosity research.
学科领域	Social Psychology
	2012-07-01
语种	英语
发表期刊	JOURNAL OF APPLIED SOCIAL PSYCHOLOGY
ISSN	0021-9029
卷号	42 期号:7 页码:1651-1674
期刊论文类型	Article
URL	查看原文
收录类别	SSCI
WOS记录号	WOS:000305996100005
引用统计	被引频次：17[WOS] [WOS记录] [WOS相关记录]
文献类型	期刊论文
条目标识符	http://ir.psych.ac.cn/handle/311026/12852
专题	中国科学院行为科学重点实验室
通讯作者	Cai, HJ (reprint author), Chinese Acad Sci, Inst Psychol, Key Lab Behav Sci, 4A Datun Rd, Beijing 100101, Peoples R China.
作者单位	1.Chinese Acad Sci, Inst Psychol, Key Lab Behav Sci, Beijing 100101, Peoples R China 2.City Univ Hong Kong, Dept Mkt, Hong Kong, Hong Kong, Peoples R China 3.Univ Oklahoma, Norman, OK 73019 USA 4.Oklahoma State Univ, Spears Sch Business, Tulsa, OK 74106 USA
第一作者单位	中国科学院行为科学重点实验室
推荐引用方式 GB/T 7714	Cai, Huajian,Fang, Xiang,Yang, Zhilin,et al. Implicit Consumer Animosity: A Primary Validation[J]. JOURNAL OF APPLIED SOCIAL PSYCHOLOGY,2012,42(7):1651-1674.
APA	Cai, Huajian,Fang, Xiang,Yang, Zhilin,Song, Hairong,&Cai, HJ .(2012).Implicit Consumer Animosity: A Primary Validation.JOURNAL OF APPLIED SOCIAL PSYCHOLOGY,42(7),1651-1674.
MLA	Cai, Huajian,et al."Implicit Consumer Animosity: A Primary Validation".JOURNAL OF APPLIED SOCIAL PSYCHOLOGY 42.7(2012):1651-1674.

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