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题名:
Red color in flags: A signal for competition
作者: Zhang, Tengxiao1; Feng, Shiyu1; Han, Buxin2; Sun, Si2
文章类型: Article
关键词: color preference ; competitive context ; ecological object ; red
刊名: COLOR RESEARCH AND APPLICATION
ISSN号: 0361-2317
出版日期: 2018-02-01
卷号: 43, 期号:1, 页码:114-118
收录类别: SCI ; SSCI
项目资助者: Social Science Fund of Jiangsu Province, China(16ZHC001) ; Key Lab of Mental Health, Institute of Psychology, Chinese Academy of Sciences(KLMH2014K02)
英文摘要:

The color-in-context theory and ecological valence theory suggest that color preference depends on the context and ecological object that define the psychological meanings of colors. The present study was conducted to identify the preference for the color red in national flags across the world. We explored 192 national flags across the world and found that red was the most frequently used color. Through a systemic examination of symbolic meanings behind use of the color red in flags, it was also found that the color red was often attached with an aggressive connotation. In contrast, the flags of the selected international collaborative organizations did not appear to prefer red. These results support the hypothesis of red flag preference in real-world competitive contexts. Limitations and future research directions are also discussed.

语种: 英语
WOS记录号: WOS:000417878500013
DOI标识: 10.1002/col.22165
WOS标题词: Science & Technology ; Technology
类目[WOS]: Engineering, Chemical
研究领域[WOS]: Engineering
关键词[WOS]: PREFERENCES ; DOMINANCE ; WOMEN
Citation statistics:
内容类型: 期刊论文
URI标识: http://ir.psych.ac.cn/handle/311026/22271
Appears in Collections:中国科学院心理健康重点实验室_期刊论文

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作者单位: 1.Nanjing Univ, Sch Social & Behav Sci, Dept Psychol, Nanjing 210023, Jiangsu, Peoples R China
2.Chinese Acad Sci, Inst Psychol, Key Lab Mental Hlth, 16 Lincui Rd, Beijing 100101, Peoples R China

Recommended Citation:
Zhang, Tengxiao,Feng, Shiyu,Han, Buxin,et al. Red color in flags: A signal for competition[J]. COLOR RESEARCH AND APPLICATION,2018,43(1):114-118.
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