Institutional Repository of Key Laboratory of Behavioral Science, CAS
Application of Frontal EEG Asymmetry to User Experience Research | |
Jing Chai1,2; Yan Ge1; Yanfang Liu3; Wen Li3; Lei Zhou3; Lin Yao3; Xianghong Sun1 | |
通讯作者邮箱 | gey@psych.ac.cn |
摘要 | The electrophysiology technique now provides an alternative way to evaluate users’ emotional states in real time, but how to confirm the valence of emotions using these techniques is still a concern to researchers. Frontal alpha asymmetry (FAA) is often used as an index of pleasantness or liking in neuromarketing, but results in related fields are not consistent. In this study, we investigated the emotional states of users interacting with mobile phone applications (APPs) using FAA. Twenty participants participated in this experiment. They were asked to complete several tasks in a scene of everyday life using three APPs of the same type. EEG data and subjective evaluations were recorded during the experiment. The FAA results showed a positive trend when using an APP that provided an excellent user experience. The mechanism of emotional change during interacting with mobile applications and the implications of this research are also discussed in this study. |
关键词 | user experience emotional state FAA EEG |
2014 | |
语种 | 英语 |
发表期刊 | Engineering Psychology and Cognitive Ergonomics |
卷号 | 8532期号:不详页码:234–243 |
收录类别 | 其他 |
文献类型 | 期刊论文 |
条目标识符 | http://ir.psych.ac.cn/handle/311026/25601 |
专题 | 中国科学院行为科学重点实验室 |
作者单位 | 1.Key Laboratory of Behavioral Science, Institute of Psychology, CAS 2.University of Chinese Academy of Sciences 3.User Experience Lab, China Mobile Research Institute, Beijing, China |
推荐引用方式 GB/T 7714 | Jing Chai,Yan Ge,Yanfang Liu,et al. Application of Frontal EEG Asymmetry to User Experience Research[J]. Engineering Psychology and Cognitive Ergonomics,2014,8532(不详):234–243. |
APA | Jing Chai.,Yan Ge.,Yanfang Liu.,Wen Li.,Lei Zhou.,...&Xianghong Sun.(2014).Application of Frontal EEG Asymmetry to User Experience Research.Engineering Psychology and Cognitive Ergonomics,8532(不详),234–243. |
MLA | Jing Chai,et al."Application of Frontal EEG Asymmetry to User Experience Research".Engineering Psychology and Cognitive Ergonomics 8532.不详(2014):234–243. |
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