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自我建构对冲动购买倾向的影响:调节定向的中介作用
Alternative TitleSelf-Construal and Impulse Buying Tendency: Mediating Effect of Regulatory Focus
韩玉娟; 朱廷劭
First Author韩玉娟
2019
Source Publication中国临床心理学杂志
Correspondent Emailtszhu@psych.ac.cn
ISSN1005-3611
Subtype期刊论文
Volume27Issue:01Pages:153-157
Contribution Rank1
Abstract目的:考察调节定向在自我建构和冲动购买倾向之间的中介效应。方法:采用自我建构量表、调节定向量表及冲动购买倾向量表对378名大学生进行测验。结果:独立型自我建构和促进定向呈显著正相关(r=0.27, P<0.01);预防定向在依存型自我建构和冲动购买倾向之间起部分中介作用。结论:预防定向在依存型自我建构和冲动购买倾向之间起部分中介作用。
Other AbstractTo investigate the mediating effect of regulatory focus on the relationship between self-construal and impulse buying tendency. Methods: In this study, Self-construal questionnaire, Regulatory Focus questionnaire and Impulsive Buying Tendency questionnaire were administrated to 378 undergraduate students. Results: Independent selfconstrual was positively correlated with promotion focus(r =0.27,P <0.01), and it was also positively correlated with impulse buying tendency(r =0.56,P <0.01). Interdependent self-construal was positively correlated with prevention focus(r =0.57,P <0.01), and it was also negatively correlated with impulse buying tendency(r =-0.32,P <0.01). Promotion focus was positively correlated with impulse buying tendency(r =0.25,P <0.01). Prevention focus was negatively correlated with impulse buying tendency(r =-0.37,P <0.01). Prevention focus partly mediated the relationship between interdependent self-construal and impulsive buying tendency. Conclusion: Prevention focus partly mediates the relationship between interdependent selfconstrual and impulsive buying tendency.
Keyword自我建构 调节定向 冲动购买倾向
DOI10.16128/j.cnki.1005-3611.2019.01.031
Language中文
Citation statistics
Document Type期刊论文
Identifierhttp://ir.psych.ac.cn/handle/311026/29665
Collection中国科学院心理研究所
Affiliation1.中国科学院心理研究所
2.中国科学院大学心理学系
Recommended Citation
GB/T 7714
韩玉娟,朱廷劭. 自我建构对冲动购买倾向的影响:调节定向的中介作用[J]. 中国临床心理学杂志,2019,27(01):153-157.
APA 韩玉娟,&朱廷劭.(2019).自我建构对冲动购买倾向的影响:调节定向的中介作用.中国临床心理学杂志,27(01),153-157.
MLA 韩玉娟,et al."自我建构对冲动购买倾向的影响:调节定向的中介作用".中国临床心理学杂志 27.01(2019):153-157.
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