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Reexamination of the "uneven route" account of loss aversion
Sui, Xiao-Yang1,2; Huang, Yuan-Na1,2; Xu, Ming-Xing1,3; Kuang, Yi1,2; Shen, Si-Chu1,4
First AuthorSui, Xiao-Yang
Correspondent Emailshensc@fjnu.edu.cn (shen, si-chu)
Contribution Rank1
Abstract

The "uneven route" accountpredicts how and why loss aversion appears in human behavior. The account assumes that loss aversion occurs when the routes (the number of transitions of the same possession) for losses are greater than those for gains. The present study manipulated the uneven route account and then reexamined the account by using more harsh and unfavorable experimental conditions. Results of four experiments and a mini meta-analysis consistently showed that the modal choice supporting the uneven route account was robust to variations in the experimental design to the magnitude of payoffs and to the index of measuring loss aversion. That is, loss aversion disappeared in the tax refund versus tax paid scenario compared with the win money versus lose money scenario. These results are expected to enrich the underlying mechanism of loss aversion and attract the interest of fellow researchers to conduct further research to see which account can better explain the loss aversion.

Keywordloss aversion reexamination uneven route
2021-03-01
DOI10.1002/bdm.2240
Source PublicationJOURNAL OF BEHAVIORAL DECISION MAKING
ISSN0894-3257
Pages11
Subtype综述
Indexed BySCI
Funding ProjectPoverty Alleviation Program of Chinese Academy of Sciences[KFJ-FP-201906] ; college students' innovative practice training program of the Chinese Academy of Sciences[111000C160] ; National Natural Science Foundation of China[71761167001]
PublisherWILEY
WOS Research AreaPsychology
WOS SubjectPsychology, Applied
WOS IDWOS:000623653300001
Citation statistics
Document Type期刊论文
Identifierhttp://ir.psych.ac.cn/handle/311026/38642
Collection中国科学院行为科学重点实验室
Corresponding AuthorShen, Si-Chu
Affiliation1.Chinese Acad Sci, Inst Psychol, CAS Key Lab Behav Sci, Beijing, Peoples R China
2.Univ Chinese Acad Sci, Dept Psychol, Beijing, Peoples R China
3.Fujian Univ Technol, Sch Transportat, Fuzhou, Peoples R China
4.Fujian Normal Univ, Dept Psychol, Fuzhou 350108, Peoples R China
First Author AffilicationKey Laboratory of Behavioral Science, CAS
Corresponding Author AffilicationKey Laboratory of Behavioral Science, CAS
Recommended Citation
GB/T 7714
Sui, Xiao-Yang,Huang, Yuan-Na,Xu, Ming-Xing,et al. Reexamination of the "uneven route" account of loss aversion[J]. JOURNAL OF BEHAVIORAL DECISION MAKING,2021:11.
APA Sui, Xiao-Yang,Huang, Yuan-Na,Xu, Ming-Xing,Kuang, Yi,&Shen, Si-Chu.(2021).Reexamination of the "uneven route" account of loss aversion.JOURNAL OF BEHAVIORAL DECISION MAKING,11.
MLA Sui, Xiao-Yang,et al."Reexamination of the "uneven route" account of loss aversion".JOURNAL OF BEHAVIORAL DECISION MAKING (2021):11.
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