Institutional Repository, Institute of Psychology, Chinese Academy of Sciences
| Color preference of Chinese college students | |
L. Zhang; X. L. Fu
| |
| 2004 | |
| Conference Name | 会议论文 |
| Pages | 497-497 |
| Conference Date | 2004 |
| Conference Place | Beijing |
| Abstract | Color block and color word were used, in two experiments, to investigate the color preference of Chinese College students. In experiment 1 participant’s preferences to color were examined by means of paired comparisons. In experiment 2, participants had to give an order to color based on their preference. The results showed that: 1, Blue, green and white were the more popular colors to Chinese College students at present. Blue is the most popular color in the three colors. 2, Color preference was influenced by the method of investigation and the representation form of color. |
| Funding Organization | IUPsyS |
| Subject Area | 认知心理学 |
| Indexed By | SSCI |
| Language | 英语 |
| WOS ID | WOS:000226118004495 |
| Citation statistics | |
| Document Type | 会议论文 |
| Identifier | http://ir.psych.ac.cn/handle/311026/6213 |
| Collection | 中国科学院心理研究所回溯数据库(1956-2010) |
| Recommended Citation GB/T 7714 | L. Zhang,X. L. Fu. Color preference of Chinese college students[C],2004:497-497. |
| Files in This Item: | There are no files associated with this item. | |||||
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